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Services marketing /

Woodruffe, Helen

Services marketing / Helen Woodruffe - Delhi : Macmillan India Ltd., 1995. - ix, 307 p. : 24 cm.

includes bibliographical references and index

ISBN: 0333930800

Subjects--Topical Terms:
Services marketing

LC Class. No.: HD9987 .I42 / W8618 1995

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