The KCAU Library

Customer behaviour :

Sheth, Jagdish N.

Customer behaviour : A managerial perspective / Sheth Mittal, Banwari Mittal. - 2nd - Australia : Thomson South- Western, c2003. - xix, 487p. : ill. ; 26cm.

Includes bibliographic references.

9812435042



HF5414.32 / .S 54 2003
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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