The story factor :
Simmons, Annette. 
The story factor : secrets of influence from the art of storytelling / Secrets of influence from the art of storytelling Subtitle from cover: Inspiration, influence, and persuasion through the art of storytelling Annette Simmons. - Rev. ed. - New York : Basic Books, 2006. - xx, 299 p. ; 21 cm.
Includes bibliographical references (p. 287-290) and index.
0465078079 9780465078073
2012392822
GBA616688 bnb
013386232 Uk
Business communication.
Storytelling.
HF5718 / .S56 2006
808.543024658
                        The story factor : secrets of influence from the art of storytelling / Secrets of influence from the art of storytelling Subtitle from cover: Inspiration, influence, and persuasion through the art of storytelling Annette Simmons. - Rev. ed. - New York : Basic Books, 2006. - xx, 299 p. ; 21 cm.
Includes bibliographical references (p. 287-290) and index.
0465078079 9780465078073
2012392822
GBA616688 bnb
013386232 Uk
Business communication.
Storytelling.
HF5718 / .S56 2006
808.543024658