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Consumer behaviour : Buying, Having and being

Solomon, Michael R

Consumer behaviour : Buying, Having and being /Michael R. Solomon. - 13th ed Global edition - Harlow,England : Pearson , c2020 - 640 p. : ill. ; 27 cm

Includes bibliographic reference and index

ISBN: 9781292318103

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF5415.32 / .S6 2020

Dewey Class. No.: 658 / .8/342

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