The KCAU Library

Microeconomics and behavior /

Frank, Robert H.

Microeconomics and behavior / Robert Frank. - 2024 edition. - New York: McGraw Hill, 2024. - xx,521p. : colour illustrations. 25 cm.

Includes index.

"Microeconomics and Behavior develops the core analytical tools with patience and attention to detail. At the same time, it embeds these tools in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking"--

Ages 18+ McGraw Hill Education Grades 10-12 McGraw Hill Education

9781266898440

2023049852


Microeconomics.
Economic man.
Self-interest.
Consumer behavior.

HB171.5 / .F733 2024

338.5
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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