Marketing management :
Jayachandran, S.
Marketing management : Text and cases / S. Jayachandran - New Delhi : Excel Books, c2004. - xi, 505 p. : ill. ; 23 cm.
Includes index.
8174463623
Marketing--Case studies.
HF5415.13 / .J3 2004
Marketing management : Text and cases / S. Jayachandran - New Delhi : Excel Books, c2004. - xi, 505 p. : ill. ; 23 cm.
Includes index.
8174463623
Marketing--Case studies.
HF5415.13 / .J3 2004