The KCAU Library

Consumer behavior /

Berkman, Harold W.

Consumer behavior / Harold W. Berkman, Jay D. Lindquist, M. Joseph Sirgy. - Lincolnwood, Ill. : NTC Business Books, c1996. - xxv, 626 p. : ill. (some col.) ; 24 cm.

Includes bibliographical references (p. 585-610) and indexes.

0844236748

96045180


Consumer behavior.

HF5415.32 / .B47 1996

658.8/342
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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