Big business marketing for small business budgets /
McMurtry, Jeanette Maw.
Big business marketing for small business budgets / Small business budgets by Jeanette Maw McMurtry. - New York : McGraw-Hill, c2003. - xiv, 304 p. ; 24 cm.
Includes bibliographical references (p. 293-295) and index.
0071405976 (alk. paper)
2002152444
Marketing--Management.
Small business marketing.
HF5415.13 / .M3694 2003
658.8
Big business marketing for small business budgets / Small business budgets by Jeanette Maw McMurtry. - New York : McGraw-Hill, c2003. - xiv, 304 p. ; 24 cm.
Includes bibliographical references (p. 293-295) and index.
0071405976 (alk. paper)
2002152444
Marketing--Management.
Small business marketing.
HF5415.13 / .M3694 2003
658.8