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Marketing management /

Marketing management / edited by J. W. Strydom, M. C. Cant & C. J. Jooste - 5th ed. - Lansdowne : JUTA & Company Ltd., 2006. - iv, 614 p. : ill. ; 25 cm.

includes bibliographical references and index

ISBN: 9780702171888

Subjects--Topical Terms:
Marketing management

LC Class. No.: HF5415 / .M2988 2006

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