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Marketing management :

Marketing management : a South African perspective / edited by M. C. Cant, C. H. van Heerden & H. C. Ngambi - Lansdowne : Juta, 2010. - viii, 680 p. : col. ill. ; 25 cm.

includes bibliographical references and index

ISBN: 9780702188572

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / .M38 2010

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