The KCAU Library

Business market management : (Record no. 11832)

MARC details
000 -LEADER
fixed length control field 00703nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140318105627.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140318b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8129704609
040 ## - CATALOGING SOURCE
Transcribing agency KE-NaKCAU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 .I263
Item number .A53 2004
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Anderson, James C.
245 ## - TITLE STATEMENT
Title Business market management :
Remainder of title understanding, creating, and delivering value /
Statement of responsibility, etc James C. Underson, James A. Narus.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Pearson education,
Date of publication, distribution, etc 2004.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 460 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business market management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Narus, James A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library first floor 18/03/2014 India 2000.00 5518/04 5518/04   HF5415 .I263 .A53 2004 KCA001382 18/03/2014 2000.00 18/03/2014 Main Long
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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