Marketing greatest hits. (Record no. 15420)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00905cam a2200301Ma 4500 |
| 001 - CONTROL NUMBER | |
| control field | 9954128 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160301110106.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 111220s2012 enk b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781408157213 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)795014103 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn795014103 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (NNC)9954128 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KE-NaKCAU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .D86 2012 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Duncan, Kevin, |
| Dates associated with a name | 1961- |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing greatest hits. |
| Number of part/section of a work | Volume II, |
| Name of part/section of a work | Another masterclass in modern marketing ideas / |
| Statement of responsibility, etc | Kevin Duncan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | Bloomsbury, |
| Date of publication, distribution, etc | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 194 p. ; |
| Dimensions | 20 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 9 (RLIN) | 201 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing literature |
| Form subdivision | Abstracts. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing literature |
| Form subdivision | Reviews. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Main Long |
| 948 1# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
| Series part designator, SPT (RLIN) | 20121121 |
| b (OCLC) | c |
| c (OCLC) | jeb52 |
| d (OCLC) | MPS |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | KCA Kitengela Campus Library | KCA Kitengela Campus Library | 01/03/2016 | Book Aid International | 3000.00 | 28404/16 | 28404/16 | 3 | 3 | HF5415 .D86 2012 | KIT16030399 | 21/01/2019 | 08/01/2019 | 3000.00 | 01/03/2016 | Main Long |