Dictionary of marketing / (Record no. 15925)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00487nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160916122347.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160916b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788174467416 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KE-NaKCAU |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | REF HF5415 |
| Item number | .S467 2009 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nandhakumar, B. |
| 245 ## - TITLE STATEMENT | |
| Title | Dictionary of marketing / |
| Statement of responsibility, etc | B Nandhakumar |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Excel Books, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 340 p. : |
| Other physical details | ill. ; |
| Dimensions | 22 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 201 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | This item is located on the library ground floor | 16/09/2016 | India | 4000.00 | 17681/10 | 17681/10 | REF HF5415 .S467 2009 | Z00041428 | 16/09/2016 | 4000.00 | 16/09/2016 | Reference |