The KCAU Library

Business-to-business marketing / (Record no. 16711)

MARC details
000 -LEADER
fixed length control field 00761nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231127100946.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190221b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131763308
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging DLC
Transcribing agency KE-NaKCAU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .1263 .V582 2011
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 04
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Vitale, Robert P.
245 ## - TITLE STATEMENT
Title Business-to-business marketing /
Remainder of title : analysis and practice
Statement of responsibility, etc Robert Vitale, Giglierano, Joseph J. Pfoertsch, Waldemar.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 512 p . :
Other physical details ill . ;
Dimensions 23 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Industrial marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Giglierano, Joseph J.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Pfoertsch, Waldemar.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification       Town Campus Library Town Campus Library 16/05/2023 Corporate Campus   313/23 313/23 1 HF5415 .1263 .V582 2011 ICAD23050002 15/12/2023 14/11/2023   16/05/2023 Main Short
    Library of Congress Classification     Non-fiction KCA Kitengela Campus Library KCA Kitengela Campus Library 28/08/2017 Purchase 7800.00 803/17 803/17 1 HF5415.1263 .V582 2011 KIT19020065 07/04/2019 03/04/2019 7800.00 28/08/2017 Main Short
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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