The KCAU Library

The practice of public relations / (Record no. 17413)

MARC details
000 -LEADER
fixed length control field 00974cam a2200301 i 4500
001 - CONTROL NUMBER
control field 18778732
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20191202124118.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150911s2017 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015032218
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292160054
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1292160055
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency KE-NaKCAU
Description conventions rda
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM1221
Item number .S45 2017
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.20973
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Seitel, Fraser P.
Relator term author.
9 (RLIN) 5829
245 14 - TITLE STATEMENT
Title The practice of public relations /
Statement of responsibility, etc Fraser P. Seitel.
250 ## - EDITION STATEMENT
Edition statement Thirteenth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2017.
300 ## - PHYSICAL DESCRIPTION
Extent 453 pages ;
Other physical details color illustrations.
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Public relations.
Geographic subdivision United States.
9 (RLIN) 5830
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 12/11/2019 Corporate 4024.00 30130/19 30130/19 2 2 HM1221 .S45 2017 MOOL19110007 12/08/2025 23/06/2025 4024.00 12/11/2019 Main Short
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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