International marketing / (Record no. 18130)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01103cam a22003374a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221021125138.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051114s2007 mauab 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2005057682 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781260547870 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1260547876 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocm62302627 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | KE-NaKCAU |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | .C375 2020 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/4 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| 9 (RLIN) | 4563 |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing / |
| Statement of responsibility, etc | Philip R. Cateora...(et al) |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 18th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | McGraw-Hill Education , |
| Date of publication, distribution, etc | c2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 682 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 29 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing. |
| 9 (RLIN) | 2047 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International business enterprises. |
| 9 (RLIN) | 1250 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | R. Bruce Money |
| 9 (RLIN) | 4564 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mary C. Gilly |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | John L. Graham |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | KCA Kitengela Campus Library | KCA Kitengela Campus Library | 21/10/2022 | Regent | 6820.00 | 1070/22 | 1070/22 | HF1416 .C375 2020 | KIT22100208 | 21/10/2022 | 6820.00 | Main Short |