The KCAU Library

Strategic Marketing Channel Management / (Record no. 5766)

MARC details
000 -LEADER
fixed length control field 00657nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20130628171712.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071129162
040 ## - CATALOGING SOURCE
Transcribing agency KE-NaKCAU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.129
Item number .B68 1992
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bowersox, Donald J.
9 (RLIN) 2883
245 ## - TITLE STATEMENT
Title Strategic Marketing Channel Management /
Statement of responsibility, etc Donald J. Bowersox and M. Bixby Cooper
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw Hill,
Date of publication, distribution, etc c1992
300 ## - PHYSICAL DESCRIPTION
Extent xix, 488 p. :
Other physical details iil. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic Management
9 (RLIN) 8379
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cooper, M. Bixby.
9 (RLIN) 2883
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Date checked out Total Renewals
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library first floor 25/10/2012 India 2000.00 18620/10 18620/10   HF 5415.129 .B68 1992 Z00036274 25/10/2012 2000.00 25/10/2012 Main Long    
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library first floor 25/10/2012 India 2000.00 18621/10 18621/10 2 HF 5415.129 .B68 1992 Z00036280 28/07/2015 2000.00 25/10/2012 Main Long 07/07/2015  
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library first floor 28/06/2013 India 2000.00 20197/10 20197/10 2 HF 5415.129 .B68 1992 Z00037854 28/03/2014 2000.00 28/06/2013 Main Long 14/03/2014 1
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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