The KCAU Library

Marketing channels / (Record no. 5789)

MARC details
000 -LEADER
fixed length control field 01087cam a2200289 a 4500
001 - CONTROL NUMBER
control field 12032187
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20121025154836.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000606s2001 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00055058
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120320697
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KE-NaKCAU
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.129
Item number .S75 2001
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/4
Edition number 21
245 00 - TITLE STATEMENT
Title Marketing channels /
Statement of responsibility, etc Anne T. Coughlan ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi. :
Name of publisher, distributor, etc Prentice Hall-hall of India
Date of publication, distribution, etc c2001.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 590 p. :
Other physical details ill. ;
Dimensions 25 cm.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Prentice Hall international series in marketing
9 (RLIN) 8729
500 ## - GENERAL NOTE
General note Rev. ed. of: Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. 5th ed. c1996.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing channels.
9 (RLIN) 962
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Coughlan, Anne T.
9 (RLIN) 8730
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library first floor 25/10/2012 India 2000.00 5654/04 5654/04 16 5 HF5415.129 .S75 2001 KCA005440 16/11/2024 05/03/2017 2000.00 25/10/2012 Main Long
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library first floor 13/06/2013 India 2000.00 5655/04 5655/04 3   HF5415.129 .S75 2001 KCA005441 19/08/2013 19/08/2013 2000.00 13/06/2013 Main Long
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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