Introduction to public relations and advertising / (Record no. 5982)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00591nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20121030151222.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 121030t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0702155578 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KE-NaKCAU |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD59.6.P4 |
| Item number | P83 2000 |
| 245 ## - TITLE STATEMENT | |
| Title | Introduction to public relations and advertising / |
| Statement of responsibility, etc | edited by D. F. du Plessis |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Lansdowne : |
| Name of publisher, distributor, etc | JUTA, |
| Date of publication, distribution, etc | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 156 p. : |
| Other physical details | ill. ; |
| Dimensions | 30 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | includes bibliographical references |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| Form subdivision | Public relations |
| 9 (RLIN) | 9042 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | du Plessis D. F. |
| 9 (RLIN) | 9043 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Total Renewals | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | This item is located on the library ground floor | 30/10/2012 | South Africa | 2000.00 | 4087/03 | 4087/03 | HD59.6.P4 P83 2000 | Z00010310 | 30/10/2012 | 2000.00 | 30/10/2012 | Main Short | |||||||
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | This item is located on the library ground floor | 01/11/2012 | South Africa | 2000.00 | 4520/04 | 4520/04 | 1 | HD59.6.P4 P83 2000 | KCA004583 | 04/12/2012 | 2000.00 | 01/11/2012 | Main Short | 1 | 24/11/2012 |