Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill Irwin, c2004.Edition: 9th edDescription: xxvi, 790 p. : col. ill. ; 27 cmISBN: - 0072536861
- 0071214690
- 658.8/342/0973 21
- HF5415.33.U6 H38 2004
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
CD-ROM
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Martin Oduor-Otieno Library This item is located in the multimedia section | Non-fiction | HF5415.33.U6 H38 2004 (Browse shelf(Opens below)) | 350/05 | Available | MOOL17070981 | ||
Main Long
|
Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.33.U6 H38 2004 (Browse shelf(Opens below)) | 6100/04 | Available | KCA002145 | ||
|
Main Long
|
Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.33.U6 H38 2004 (Browse shelf(Opens below)) | 8027/05 | Available | KCA002138 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| HF5415.33.S356 C87 2002 Customer behaviour : | HF5415.33.S356 C87 2006 Consumer behaviour : | HF5415.33.U6 H36 2001 Consumer behavior : | HF5415.33.U6 H38 2004 Consumer behavior : | HF5415.33.U6 H38 2004 Consumer behavior : | HF5415.35 .S65 1997 Marketing : | HF5415.5 .B53 1996 Winning at change / |
Includes bibliographical references and index.
System requirements for accompying CD ROM.
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