Basic Marketing : A Global-managerial Approach / William D. Perreault
Material type:
TextPublication details: Boston, Mass. : McGraw- Hill, c1996Edition: 12th edDescription: xxvi, 833 p. : ill. ; 25 cmISBN: - 0256139903
- HF 5415.13 .M369 1996
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
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Main Short
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KCA Kisumu Campus | Non-fiction | HF 5415.13 .M369 1996 (Browse shelf(Opens below)) | 352/03 | Available | Z00032642 | ||
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Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF 5415.13 .M369 1996 (Browse shelf(Opens below)) | 1043/98 | Available | KCA001054 | ||
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Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF 5415.13 .M369 1996 (Browse shelf(Opens below)) | 1044/98 | Available | KCA001055 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| HF5415.13 .M352324 2005 Marketing management : | HF5415.13 .M352324 2010 Marketing management : | HF5415.13 .M352324 2010 Marketing management : | HF 5415.13 .M369 1996 Basic Marketing : A Global-managerial Approach / | HF5415.13 .P387 2011 Marketing management : | HF5415.13 .P542 2017 Market-led strategic change : | HF5415.13 .R35 2007 Marketing dynamics |
Includes index
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