TY  - BOOK
AU  - Armstrong,Gary
AU  - Philip kotler
TI  - Marketing: an introduction 
SN  - 0130351334
AV  - HF5415 .K625 2002
U1  - 658.8 22
PY  - 2002///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Marketing
N1  - K; Includes bibliographical references and index
ER  -