TY  - BOOK
AU  - Keegan,Warren J.
TI  - Global marketing management
SN  - 0133572455
AV  -  HF1416  .K44 1989
U1  - 658.8/48 21
PY  - 1989///
CY  - New Delhi
PB  - Prentice Hall
KW  - Export marketing
KW  - Management
KW  - Case studies
N1  - Includes index
ER  -