TY  - BOOK
AU  - Maclaran,Pauline(ed)
AU  - Stern,Barbara
AU  - Tadajewski,Mark
AU  - Saren,Michael
TI  - The SAGE handbook of marketing theory
SN  - 9781446270516
AV  - HF5415 .S229 2010
U1  - 658.8001 22
PY  - 2010///
CY  - London : 
PB  - SAGE Publications, Limited
KW  - Marketing--philosophy
KW  - Marketing --theories
N1  - Includes bibliographical references and index
ER  -