TY  - BOOK
AU  - Kotler, Philip
AU  - Kotler,Philip
TI  - Principles of marketing
SN  - 9780132290026
AV  - HF5415 .K636 2008
U1  - 658.8 22
PY  - 2008///
CY  - Upper Saddle River, N.J.
PB  - Pearson Prentice Hall
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -