TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
TI  - Marketing management
SN  - 9780273779834
AV  - HF5415.13 .K64 2013
U1  - 658.8 14th ed.
PY  - 2013///
CY  - Boston
PB  - Pearson Eucational limited
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -