TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
AU  - Koshy,Abraham
AU  - Jhr Mithileshwar
TI  - Marketing management: a South Asian perspective 
SN  - 8131702006
AV  - HF5415.13 .M35232 2007
PY  - 2007///
CY  - New Delhi
PB  - Dorling kindersley
KW  - Marketing
KW  - Management
N1  - Includes biblioraphical references and indexes
ER  -