TY  - BOOK
AU  - Randall,Geoffrey
TI  - Principles of marketing
SN  - 1861526687
AV  - HF5415 .R3233 2001
U1  - 658.8 20
PY  - 2001///
CY  - Australia
PB  - Thomson learning
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -