Advertising and Promotions : An IMC Perspective / Kruti Shah and Alan D'Souza.

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Material type: Text

TextPublication details: New Delhi : Tata McGraw Hill, c2009.Description: xxx, 987 p. : ill. ; 23 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Date due	Barcode
Reference	KCA Kisumu Campus	Non-fiction	REF HF 6146 .S5 2009 (Browse shelf(Opens below))	3462/10	Not for loan		Z00038829
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF 6146 .S5 2009 (Browse shelf(Opens below))	17745/10	Available		Z00035322

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