Marketing database analytics : transforming data for competitive advantage / Andrew D. Banasiewicz..

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Material type: Text

TextPublication details: New York : Routledge, 2013.Description: xix, 376 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Date due	Barcode
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415.125 .B347 2013 (Browse shelf(Opens below))	31108/22	Available		MOOL22110051

Includes bibliographical references and index.

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