000 01506mam a22003134a 4500
001 3006094
003 KE-NaKCAU
005 20140224170306.0
008 010125s2001 nyu b 001 0 eng
010 _a 2001018899
015 _aGBA1-Z7322
020 _a081440569X
035 _a(OCoLC)ocm45736703
040 _aDLC
_cKE-NaKCAU
_dUKM
_dC#P
_dOrLoB-B
042 _apcc
050 0 0 _aHF5415.5
_b.T515 2001
082 0 0 _a658.8/12
_221
100 1 _aTimm, Paul R.
_912362
245 1 0 _aSeven power strategies for building customer loyalty /
_cPaul R. Timm.
260 _aNew York :
_bAMACOM,
_cc2001.
300 _axiii, 224 p. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 0 _gCh. 1.
_tGetting from Good Intentions to a Strategy --
_gCh. 2.
_tStrategy 1: Identity Customer Turnoffs --
_gCh. 3.
_tStrategy 2: Recover Dissatisfied Customers --
_gCh. 4.
_tStrategy 3: Create Positive Imbalance with Customers --
_gCh. 5.
_tStrategy 4: Give Customers A-Plus Value --
_gCh. 6.
_tStrategy 5: Give Customers A-Plus Information --
_gCh. 7.
_tStrategy 6: Show Customers A-Plus Personality --
_gCh. 8.
_tStrategy 7: Give Customers A-Plus Convenience --
_gCh. 9.
_tActualizing the A-Plus Customer Loyalty Strategy --
_gApp. A.
_tSample Generic Consulting Proposal --
_gApp. B.
_tA Quick Review of the Seven Power Strategies.
650 0 _aCustomer loyalty.
_94862
650 0 _aCustomer services.
_9514
650 0 _aCustomer relations.
_91719
900 _bTOC
942 _2lcc
_cML
999 _c11370
_d11370