| 000 | 00703nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | KE-NaKCAU | ||
| 005 | 20140318105627.0 | ||
| 008 | 140318b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8129704609 | ||
| 040 | _cKE-NaKCAU | ||
| 050 |
_aHF5415 .I263 _b.A53 2004 |
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| 100 | _aAnderson, James C. | ||
| 245 |
_aBusiness market management : _bunderstanding, creating, and delivering value / _cJames C. Underson, James A. Narus. |
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| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi: _bPearson education, _c2004. |
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| 300 |
_axx, 460 p. : _bill. ; _c26 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | _aBusiness market management. | ||
| 700 | _aNarus, James A. | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c11832 _d11832 |
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