000 00842mam a2200277 a 4500
001 1853253
003 KE-NaKCAU
005 20150220141408.0
008 960212s1997 nju b 001 0 eng
010 _a 96001649
020 _a0132435101
035 _a(OCoLC)ocm34243516
035 _a(NNC)1853253
040 _aDLC
_cKE-NaKCAU
_dSUF
050 0 0 _aHF5415.13
_b.K64 1997
082 0 0 _a658.8
_220
100 1 _aKotler, Philip.
_92229
245 1 0 _aMarketing management :
_banalysis, planning, implementation, and control /
_cPhilip Kotler.
250 _a9th ed.
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_cc1997.
300 _a1 v. (various paging) :
_bill, maps ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement.
942 _2lcc
_cBK
999 _c14369
_d14369