| 000 | 00932cam a2200289Ia 4500 | ||
|---|---|---|---|
| 001 | 10412751 | ||
| 003 | KE-NaKCAU | ||
| 005 | 20150302130213.0 | ||
| 006 | m d | ||
| 007 | cr n | ||
| 008 | 130801s2013 gw sb 000 0 eng d | ||
| 020 | _a9781848448582 | ||
| 020 | _a9781783476015 | ||
| 035 | _a(WaSeSS)ssj0000904247 | ||
| 040 |
_cKE-NaKCAU _dWaSeSS |
||
| 050 | 4 |
_aHF5814 _b.H36 2012 |
|
| 245 | 0 | 0 |
_aHandbook of research on international advertising / _cedited by Shintaro Okazaki. |
| 260 |
_aCheltenham : _bEdward Elgar, _c2012. |
||
| 300 |
_axxiii, 543 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 506 | _aLicense restrictions may limit access. | ||
| 650 | 0 |
_aAdvertising _xResearch. |
|
| 650 | 0 |
_aMarketing _xResearch. |
|
| 773 | 0 | _tSpringerLink ebooks - Business and Economics (2013) | |
| 910 | _aVendor-generated brief record | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c14448 _d14448 |
||