| 000 | 00819nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | KE-NaKCAU | ||
| 005 | 20150423145633.0 | ||
| 008 | 150421b xxu||||| |||| 00| 0 eng d | ||
| 040 | _cKE-NaKCAU | ||
| 050 |
_aCOM _b781/11 |
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| 100 | _aNjai Fidelis Wanjiku | ||
| 245 |
_aAn analysis of the impact of billboard advertising on customer attraction in the telecommunication sector : _ba case study of Safaricom, Nairobi / _cFidelis Wanjiku Njai |
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| 260 |
_aNairobi: _bKCA University; _c2010. |
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| 300 |
_ax, 53 p. : _bill. ; _c29cm. |
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| 440 | _aA research project submitted in partial fulfillment of the requirement for the final year research project of the bachelor of commerce degree programme KCA Univesity. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 |
_aAdvertising _92579 |
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| 942 |
_2lcc _cRP |
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| 999 |
_c14864 _d14864 |
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