| 000 | 00947nam a22002777a 4500 | ||
|---|---|---|---|
| 003 | KE-NaKCAU | ||
| 005 | 20170619154228.0 | ||
| 008 | 170619b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781292017389 | ||
| 020 | _a1292017384 | ||
| 040 | 
_aDLC _beng _cKE-NaKCAU _erda _dDLC  | 
||
| 042 | _apcc | ||
| 050 | 0 | 0 | 
_aHF1416 _b.K443 2015  | 
| 082 | 0 | 0 | 
_a658.8/4 _223  | 
| 100 | 1 | 
_aKeegan, Warren J. _94551  | 
|
| 245 | 1 | 0 | 
_aGlobal marketing / _cWarren J. Keegan, Mark C. Green.  | 
| 250 | _aEighth edition. | ||
| 260 | 
_aBoston : _bPearson, _c2015.  | 
||
| 300 | 
_a608 pages : _bcolor illustrations ; _c28 cm.  | 
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | 
_aExport marketing. _92047  | 
|
| 700 | 1 | 
_aGreen, Mark C. _94554  | 
|
| 906 | 
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg  | 
||
| 942 | 
_2lcc _cBK  | 
||
| 999 | 
_c16239 _d16239  | 
||