| 000 | 00694nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | KE-NaKCAU | ||
| 005 | 20220922140354.0 | ||
| 008 | 220922b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9781260083521 | ||
| 040 | _cKE-NaKCAU | ||
| 050 |
_aHD9980.5 _bZ45 2013 |
||
| 100 |
_aZeithaml, Valarie A _92016 |
||
| 245 |
_aService Marketing _bIntegrating Customer Focus Across the Firm _cValerie Zeithmal |
||
| 260 |
_aPenn Plaza Newyork _bMc Graw Hill _c2018 |
||
| 300 | _a513p:ill. ; 25 cm | ||
| 504 | _aIncludes bibliographic references (pages 498-514)index | ||
| 650 | _aService industry,Marketing,Customer service,Marketing | ||
| 711 | _4Britney, Mary Jo/Gremler Dwayne D | ||
| 942 |
_2lcc _cML |
||
| 999 |
_c17943 _d17943 |
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