| 000 | 01103cam a22003374a 4500 | ||
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| 003 | KE-NaKCAU | ||
| 005 | 20221021125138.0 | ||
| 008 | 051114s2007 mauab 001 0 eng | ||
| 010 | _a 2005057682 | ||
| 020 | _a9781260547870 | ||
| 020 | _a1260547876 | ||
| 035 | _a(OCoLC)ocm62302627 | ||
| 040 |
_aDLC _cKE-NaKCAU |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF1416 _b.C375 2020 |
| 082 | 0 | 0 |
_a658.8/4 _222 |
| 100 | 1 |
_aCateora, Philip R. _94563 |
|
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora...(et al) |
| 250 | _a18th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Education , _cc2020. |
||
| 300 |
_axxxii, 682 p. : _bcol. ill. ; _c29 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aExport marketing. _92047 |
|
| 650 | 0 |
_aInternational business enterprises. _91250 |
|
| 700 | 1 |
_aR. Bruce Money _94564 |
|
| 700 | 1 | _aMary C. Gilly | |
| 700 | 1 | _aJohn L. Graham | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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