000 01603cam a2200325 i 4500
001 20680591
003 KE-NaKCAU
005 20251110115031.0
008 180913s2020 njua b 001 0 eng c
010 _a 2018042697
020 _a9781292339061
035 _a20680591
040 _aLBSOR/DLC
_beng
_erda
_cKE-NaKCAU
042 _apcc
050 0 0 _aHD30.28
_b.E824 2021
082 0 0 _a658.4/01
_223
100 1 _aEvans, James R.
_d1950-
_eauthor.
245 1 0 _aBusiness analytics :
_bmethods, models, and decisions /
_cJames R. Evans, University of Cincinnati.
250 _aThird edition.
260 _aNew York :
_bPearson,
_c2021.
300 _axxvii, 676 pages :
_billustrations ;
_c26 cm.
504 _aIncludes bibliographical references and index.
520 _a"This book provides undergraduate business students and introductory graduate students with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations, to apply basic business analytics tools in a spread-sheet environment, and to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions. We take a balanced, holistic approach in viewing business analytics from descriptive, predictive, and prescriptive perspectives that today define the discipline"--
650 0 _aBusiness planning.
_979
650 0 _aStrategic planning.
_956
650 0 _aIndustrial management.
_xStatistical methods.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c18942
_d18942