000 01722cas a2200445 a 4500
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007 t|
008 900615c19909999mauar b 0 a0eng c
010 _asn 92028178
020 _a0075610337
022 0 _a1099-5579
_21
035 _a(OCoLC)ocm22638336
040 _aOPosmS
_cKE-NaKCAU
_dInU
_dNST
_dDLC
_dNSDP
_dCaQQL
_dOCoLC
_dDLC
_dNLGGC
_dOCoLC
042 _apcc
_ansdp
050 0 0 _aHF5415
_b.M378 2001
082 0 4 _a658.8/005
_220
100 _aPerreault, William D
_92308
222 0 _aApplications in basic marketing
245 0 0 _aApplications in basic marketing
_bClippings from the popular business press
_cWilliam, D Perreault & E. Jerome McCarthy
260 _aBoston :
_bMcGraw-hill / Irwin,
_cc2001
300 _aix,231 p. :
_bill. ;
_c26 cm.
310 _aAnnual
362 0 _a1990-
520 _a"Clippings from the popular business press."
580 _aCompanion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
590 _aEarlier selection Decision based on 1990
590 _aTitle from title page.
650 0 _aMarketing
_vPeriodicals.
_92440
650 0 _aMarketing
_xManagement
_vPeriodicals.
_92441
650 6 _aMarketing
_vPériodiques.
_92442
650 6 _aMarketing
_xCoupures de presse
_vPériodiques.
_92443
650 1 7 _aMarketing.
_2gtt
_9201
700 1 _aMcCarthy, E. Jerome
_92444
906 _a7
_bcbc
_cserials
_d2
_encip
_f19
_gn-oclcserc
942 _2lcc
_cBK
999 _c2790
_d2790