| 000 | 00614nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | KE-NaKCAU | ||
| 005 | 20130625163933.0 | ||
| 008 | 120918t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780074517802 | ||
| 020 | _a0074517805 | ||
| 040 | _cKE-NaKCAU | ||
| 050 |
_aHF 5823 _b.M6 1989 |
||
| 100 |
_aMohan, Manendra. _95520 |
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| 245 |
_aAdvertising Management : concepts and cases / _cMohan Manendra |
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| 260 |
_aNew Delhi : _bTata McGraw Hill, _cc1989 |
||
| 300 |
_axi, 418 p . : _bill. ; _c23 cm . |
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| 500 | _aIncludes index | ||
| 650 |
_aAdvertising _92579 |
||
| 650 |
_aMarketing _9201 |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c4211 _d4211 |
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