000 00667nam a22002177a 4500
003 KE-NaKCAU
005 20121031154230.0
008 121026t xxu||||| |||| 00| 0 eng d
020 _a007296216X
040 _cKE-NaKCAU
050 _aHF5415.13
_b.P388 2006
100 _aPeter, J. Paul.
_94684
245 _aA preface to marketing management /
_cJ. Paul Peter & James H. Donnely, Jr.
250 _a10th ed.
260 _aBoston :
_bMcGraw-Hill,
_cc2006.
300 _axiv, 254 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 _aMarketing
_xManagement
_98841
700 _aDonnelly, James H.
_94000
942 _2lcc
_cBK
999 _c5853
_d5853