000 00960cam a2200277 a 4500
001 3450347
003 KE-NaKCAU
005 20121113095131.0
008 920717s1993 enka b 001 0 eng
010 _a 92026506
020 _a0077075986
020 _a0077076559
040 _aDLC
_cKE-NaKCAU
_dDLC
050 0 0 _aHF5415.13
_b.C5117 1993
082 0 0 _a658.8/12
_220
100 1 _aChaston, Ian.
_99848
245 1 0 _aCustomer-focused marketing :
_bactions for delivering greater internal and external customer satisfaction /
_cIan Chaston.
260 _aLondon :
_bMcGraw-Hill,
_cc1993.
300 _axi, 222 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
_99849
650 0 _aConsumer satisfaction.
_94861
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK
999 _c6382
_d6382