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| 001 | 15163132 | ||
| 003 | KE-NaKCAU | ||
| 005 | 20130605142144.0 | ||
| 008 | 080131s2007 at a b 001 0 eng d | ||
| 010 | _a 2008360400 | ||
| 020 | _a8177225200 | ||
| 040 |
_aANL _beng _cKE-NaKCAU _dANL _dDLC |
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| 042 | _alccopycat | ||
| 050 | 0 | 0 |
_aHF5415 _b.M658 2003 |
| 082 | 0 | 4 |
_a658.8 _222 |
| 100 |
_aPride William M. _98270 |
||
| 245 | 0 | 0 |
_aMarketing : _bconcepts and strategies / _cWilliam M. Pride & Ferrell, O. C. |
| 250 | _a12th ed | ||
| 260 |
_aNew Delhi : _bBiztantra, _c2003. |
||
| 300 |
_axxxi, 750 p. : _bill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | _aIntroductory marketing textbook. | ||
| 650 | 0 |
_aMarketing _vTextbooks. _911954 |
|
| 700 | 1 |
_aFerrell, O. C. _92346 |
|
| 906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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