| 000 | 00679cam a22002538a 4500 | ||
|---|---|---|---|
| 001 | 15956067 | ||
| 003 | KE-NaKCAU | ||
| 005 | 20130625121609.0 | ||
| 008 | 091022s2011 mau 001 0 eng | ||
| 010 | _a 2009041919 | ||
| 020 | _a0071122931 | ||
| 040 |
_aDLC _cKE-NaKCAU |
||
| 050 | 0 | 0 |
_aHF5821 _b.B62 2002 |
| 082 | 0 | 0 |
_a659.1 _222 |
| 100 | 1 |
_aArens, William F. _911714 |
|
| 245 | 1 | 0 | _aContemporary advertising/ |
| 250 | _a8th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2002 |
||
| 263 | _a1111 | ||
| 300 |
_axxxii, 614 p. : _bcol. ill ; _c28 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising. _92579 |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c7976 _d7976 |
||