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| 005 | 20130628161724.0 | ||
| 008 | 021004s2002 si ac 001 0 eng c | ||
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_aHF5813.A74 _bA39 2002 |
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_a659.1/095 _221 |
| 100 | 1 |
_aAitchison, Jim. _912344 |
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| 245 | 1 | 0 |
_aHow Asia advertises : _bthe most successful campaigns in Asia-Pacific and the marketing strategies behind them / _cJim Aitchison. |
| 260 |
_aSingapore : _bJ. Wiley & Sons, _c2002. |
||
| 300 |
_axviii, 411 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aAdvertising _zAsia. _912345 |
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| 650 | 0 |
_aAdvertising _zPacific Area. _912346 |
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| 650 | 0 |
_aCommunication in marketing _zAsia. _912347 |
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| 650 | 0 |
_aCommunication in marketing _zPacific Area. _912348 |
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| 650 | 0 |
_aAdvertising campaigns. _912349 |
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| 650 | 0 |
_aBrand name products _xManagement. _912350 |
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