000 00678nam a22002177a 4500
003 KE-NaKCAU
005 20130625161926.0
008 130625t xxu||||| |||| 00| 0 eng d
020 _a0130328774
040 _cKE-NaKCAU
050 _aHF5823
_b.K45 2001
100 _aRussell, J. Thomas.
_912370
245 _aKleppner's advertising procedure /
_cJ. Thomas Russell, W. Ronald Lane.
250 _a15th ed.
260 _aUpper Saddle River, N.J :
_bPrentice Hall,
_c2001.
300 _axIX, 697 P. :
_bcol. ill. ;
_c28 cm.
504 _aIncludes bibliographical references and index.
650 _aAdvertising.
_92579
700 _aLane, W. Ronald.
_912371
942 _2lcc
_cBK
999 _c8007
_d8007