000 00738pam a2200241 a 4500
001 2067701
003 KE-NaKCAU
005 20130711125037.0
008 940225s1995 iluab b 001 0 eng
010 _a 94008479
020 _a0256228779
040 _aDLC
_cKE-NaKCAU
_dDLC
050 0 0 _aHF5415
_b.C5275 1998
082 0 0 _a658.8
_220
100 1 _aChurchill, Gilbert A.
_92374
245 1 0 _aMarketing :
_bcreating value for customers /
_cGilbert A. Churchill, Jr., J. Paul Peter.
260 _aBoston:
_bIrwin/McGraw-Hill,
_cc1995.
300 _axxiv,630 p. :
_bcol. ill.,
_c27 cm.
504 _aIncludes bibiliographical reference and index.
650 0 _aMarketing.
_9201
700 1 _aPeter, J. Paul.
_94684
942 _2lcc
_cBK
999 _c8209
_d8209