The KCAU Library

Principles of marketing /

Kotler, Philip.

Principles of marketing / Philip Kotler, Gary Armstrong. - 14th ed. horizon edition - Boston : Pearson Education Limited, c2013. - 136 p . : ill. ; 28 cm.

Includes bibliographical references and indexes.

0273779826 9780273779827


Marketing.

HF5415. / .K636 2013.
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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