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Why customers don't do what they're supposed to do and what to do about it /

Fournies, Ferdinand F.

Why customers don't do what they're supposed to do and what to do about it / Ferdinand F. Fournies with a foreword by David F. Alessandro - New York : McGraw-Hill, c2004. - iii, 218 p. : 23 cm.

Includes index.

0071486224 9780071486224

93022717


Sales personnel--Training of.
Sales management.
Selling.

HF5439.8 / .F68 2007

658.8/1
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